When I’m making presentation slides, it’s tempting to use moving backgrounds, fancy fonts, flying letters, shifting colors. All those options. I CAN use them all. How fun!
If those presentation slides will play out in front of an audience including folks who don’t read as well as I do, I think again. Is it about the words on the screen? I SHOULD keep it simple. All those fancy flourishes are distracting. Those who need a minute or two more to read the message won’t bother. Just because I CAN doesn’t mean I SHOULD.